Information and a Strategy with Expert Christopher P. Willis | Episode 110

Sending an email is easy - getting people to read it is another thing.  Today, our guest is Christopher P. Willis, the CMO of Axios HQ. Chris breaks down how to communicate effectively in today's crazy busy world. He shares secrets on how to penetrate the noise and actually get people to listen. Join us to learn the inside secrets to communication.

Q&A

1:12

Q1

How did you come up with Word Birds as a podcast name?

2:13

Q2

Tell us about Axios HQ...

3:25

Q3

How should and how does communication serve an organization?

5:07

Q4

What did the founders of Axios HQ believe that they were bringing to the table
in this area?

7:37

Q5

If there really is that much that's important to know, shouldn't we take the time to
read everything and consume everything?

10:46

Q6

What did you see there when you were digging into the company? And this role,
what did you see that attracted you and inspired you?

12:16

Q7

Do you have any specific approaches that Axios HQ has adopted or teach that will
kind of bolster that and enhance and build and maintain trust in the audience?

18:04

Q8

What role does technology, AI, machine learning, data analytics, all that play in
shaping your strategy? How do you see that evolving in the future?

21:44

Q9

Is that going to drive more content consumption to people they know and trust,
or is that going to diminish that role?

23:23

Q10

What emerging trends and communication do you anticipate will impact
organizational communications in, let's say, the next ten years?

26:28

Q11

Do you expect your role to be easier or harder in the next ten years?

28:04

Q12

I wonder if in five years from now, corporations will just go to their central podcast?

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About the Reimagining the Future Series | The Future of Business

The Reimagining the Future Series, produced by the Future of Business team, helps our clients and partners see the combinatorial effects of science, technology, digital forces, and societal factors that are rapidly shaping our emerging future. The series provides inspiration, strategic ideas, actionable thought leadership, and guidance to better understand the transformational journey and its implications to help business leaders reimagine and position their organizations for the future.

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